More Weddings
More Profits
Superpowers for Wedding Photographers
At The Icon Agency we install a marketing system that fills your calendar in advance, books portfolio elevating weddings and positions your brand as the one couples in your area aspire to work with.
Not another course or mentorship. It's your unfair advantage.
“$216K in 8 months"
Zack Arp
Trusted by 400+ more successful wedding photographers
Millions of Dollars Generated for Photographers
"From Full-time Teacher to $500k/year in 1.5 Years"
“I went from struggling to fill my calendar… to being fully booked for 2025, making over $500K in wedding revenue—with systems that keep growing.”
Sara Haines
Sara Haines Photography
"From 0 to 12 Weddings in Months—While Working Fulltime"
“I’ve done workshops, mentorships, and nothing delivered leads—until this. I booked 12 weddings in just a few months… all while working my 9–5.”
Jordan Gresham
JKG Photography
“Booked 9 Weddings in 30 Days After Years of Hit-and-miss.”
“I went from only 2 bookings for next year to being fully booked within a month—and finally have the stability I was missing for years.”
Danielle Don
Abbey Raine Photography
Your Path To Profits
Free 4-part video series showing how to consistently attract 15–30 destination inquiries/month and fill your calendar—no referrals, or big following needed.
Proven Strategy for Photographers & Videographers
Real Ad Walkthroughs, Copy & Targeting
Watch Anytime — No Fluff
Our flagship program installs a complete funnel system, ads, automations, and a CRM — all done for you. Book dream weddings, raise your rates, and scale with confidence.
Proven Done-for-you Funnel & Automations
1:1 Strategy Calls + Chat Support
Elite Community & Growth Tools
More Weddings in 3 Simple Steps
Book a Free Discovery Call
We’ll audit your current systems, uncover what’s holding you back, and map out a personalized growth plan—100% free. No pressure, no pitch if it’s not a fit.
Get Ready For Results
We’ll work side-by-side to install your premium booking funnel, automate your client flow, and position your brand to attract high-paying couples.
More Weddings and Profits
With your system live, leads flow in, bookings increase, and you finally have the clarity, confidence, and consistency to grow without the guesswork.
“I was charging $500… now I’m booking weddings at $3,500+ and people are saying yes without hesitation.”
Haile Wilson
Turn Your Passion Into Profit
The Old Way Is Broken
Building a thriving photography business isn’t just about talent—it’s about traction. Most photographers are left navigating a confusing maze of overpriced marketing courses, outdated advice, and strategies that don’t move the needle. Ever feel like this?
No Consistent Leads: You’re either chasing bookings or relying on referrals that eventually dry up.
Pricing Doubts: You’re unsure how to raise your rates—and afraid couples won’t pay.
Wasted Time: Complicated SEO, editing back logs and back-and-forth client communication with no system in place.
Zero Predictability: You never know where your next client will come from—or when they’ll book.
We get it. That’s exactly why Icon exists.
We install the same systems we’ve used to help elite wedding photographers build freedom-focused businesses—ones that attract premium clients and run on autopilot.
There’s A Smarter Way, Enter Icon
For the past few years, we’ve been helping wedding photographers stop guessing and start growing.
Our signature system is designed to build your backend, elevate your brand, and turn strangers into booked-out dream clients—month after month.
What you get:
Done-for-You Inquiry Generation System
A Proven Booking Funnel Built For You
Custom Automations, CRM and Follow-Up Tech
Weekly Strategy Calls + Unlimited Support
Copywriting, Ad Creative, and Full Setup Included
This isn’t a course. This is your unfair advantage.
Tired of guessing, ghosting, and discounting? Book your free discovery call below.
$20M+
million dollars generated
400+
five-star success stories
2,500+
successful clients served
6+
years of experience
The Icon Advantage
Why top wedding photographers choose Icon over DIY and generic programs.
Elite
|
DIY Marketing | Other Programs | |
|---|---|---|---|
| Lead generation done for you | ✔ Custom ad campaigns + funnel builds | ✘ Guesswork, no strategy | ✘ One-size-fits-all templates |
| Premium brand positioning | ✔ Tailored high-end marketing assets | ✘ Inconsistent look + feel | ✘ Low-ticket, generic branding |
| 1:1 coaching & support | ✔ Weekly strategy calls + direct chat | ✘ No guidance | ✘ Group calls only |
| Proven sales systems | ✔ Battle-tested scripts + booking funnels | ✘ No clear path | ✘ Unproven or missing systems |
| Exclusive community access | ✔ Private network of elite photographers | ✘ No community | ✘ Unfocused, mixed groups |
| CRM & automations | ✔ Fully set up GoHighLevel system | ✘ Manual follow-up chaos | ✘ Extra fees, no support |
| Client testimonials | ✔ 400+ verified 5-star success stories | ✘ No real reviews | ✘ Sparse testimonials |
| Investment | Premium, high-ROI system | Free (but time-intensive + slow) | Mid-tier price, unclear ROI |
“What you really taught me is I didn’t have a good sales process… It wasn’t the work or the price—it was how I was going about getting the clients. You helped me build a system that actually works.”
Julian McFadden
FAQ
Got a question? We've got you covered.
Jenna asked… “What does The Icon Agency actually do?”
We help wedding photographers grow their income by building the backend systems their business has been missing — automated funnels, premium positioning, and hands-on coaching. It’s part done-for-you, part done-with-you — and fully focused on results.
Tyler wanted to know… “Is this just for wedding photographers & videographers?”
Right now, yes. Our systems are specifically built for wedding photographers & videographers looking to attract higher-paying clients, automate their bookings, and scale with less stress. That’s our zone of genius.
Priya asked… “What makes The Icon Agency different?”
Most agencies hand you a pretty website. We hand you a revenue system. You’re not just buying pages or templates — you’re getting proven sales psychology, automation, positioning, and strategy baked in.
Josh wondered… “Do I need to be tech-savvy for this to work?”
Not at all. We handle the heavy lifting — from setup to launch — and give you clear, simple training to manage everything. We’ve got your back every step of the way.
Mia asked… “Is this just a course?”
No. This isn’t a course or a one-off service. It’s a complete transformation of how you get clients — with real systems, real support, and real results. We build it with you, not just tell you what to do.
Leo asked… “How soon will I see results?”
Many clients see a noticeable difference in leads and conversions within the first 30 days — especially after launching their new funnel. But the real magic is in what happens over 3, 6, 12 months.
Zoe asked… “What if I don’t get results?”
We take your results personally. That’s why we include our “Work-With-You” Guarantee: if you do the work and aren’t seeing progress, we stay with you until you do. Simple.
Step Into the Future of Bookings
Join hundreds of wedding photographers using Icon to attract premium couples and fill their calendars with high-paying clients—months in advance.
© 2025 The Icon Agency
Ready to scale your wedding photography business?
Book a call with our team or start with the free training to see how we can help you fill your calendar with high-paying clients.